To promote the development and awareness of customer service excellence through research, education, training and networking.
- To support, develop and work directly with our member organisations, private sector, educational institutions and the government to foster improved understanding of the role and need for service excellence in the process of national development.
- To establish and nurture the highest standards of performance and ethic among professionals in the customer service field and all citizens of Jamaica.
- To facilitate interaction among service practitioners and professionals.
- To encourage research, analysis and feedback on customer service matters.